ISOS has done it again.
Hot on the heels of SEMPO and SMA-NA, the Underpanters now have their own organisation: Underpanter Professionals and Openly Naked Guild, aka UPONG.
Dedicated to serving Underpanters unique needs, UPONGβs goal is to unite the Underpanters of the SEM community, a group long shunned and overlooked by mainstream organisations, and provide them with tools designed to help spotlight the industry.
The goals of the group are simple, according to founding president, Michael Motherwell. βOur goal is to take the great SEM unwashed, the Underpanters, and represent them when and where no one else will, to stand up for their rights to sit around in their undies (or less) and do what they do best, without the need to resort to clothes.β
And from their latest press release:
With the release of their latest product, everyoneβs favourite imaginary organisaton, UPONG, have achieved a worldβs first: the first ever release of an Ironic product.
βAs an organisation dedicated to Underpanters and Openly Nakeds, we decided that the obvious choice of clothing to release (undies or a thong / G String), just wasnβt our styleβ, El Presidente Motherwell said. βNo obvious product release here. Oh no. Nothing so painstakingly linear. We mixed it up. We went all Artsy and Avant Garde on you. You could even say we have broken new ground for imaginary organisations anywhere. Thatβs right, we did it: we released a T-Shirt. Bet you didnβt see that coming now, did you, eh?β
No one else in the office seems to “get it”, but I’m rolling out of my chair. Thank goodness for SEO humor… especially today.